Mr Peter Sorenson
|
Position |
Senior Lecturer |
|---|---|
|
School / |
Media and Communication |
|
Contact Details |
+(61 3) 9925 1022 |
|
Location |
Building: 9 |
|
College/Portfolio |
Design & Social Context |
Qualifications
MA (RMIT), Grad Dip Ed (Melbourne), Dip Art (Design) (Swinburne)
Experience
Peter Sorenson has extensive professional and academic experience in design. Previously, as a senior designer in Australian and international companies, he has created a wide range in corporate image, communications and FMCG. Clients have included:
- Amcor
- Ansell
- BHP
- BP
- Gillette
- O’Connell Family Care
- Pacific Dunlop
- Peter Rowland
- Red Tulip
- RMIT University
- Stanley Leasingham
- Taubmans
Liaising with educational, government and industry organizations in Asia and Europe, Mr Sorenson is responsible for international projects in the School of Media and Communication. He promotes undergraduate and postgraduate programs in Advertising, Communication Design, Journalism, Media, Communication and Public Relations, lectures in Communication Design at Singapore Institute of Management (SIM) and is an invited external moderator for an international visual communication program.
Mr Sorenson previously led the BComm (Advertising) program and has lectured in areas including learning styles and group work, concept development, art direction, advertising, communication design, FMCG, multimedia, and electronic media in Australia. He also assisted in the curatorial project Various Presence: Human space in new technology, representing RMIT University (at the invitation of the Australian Consulate in Shanghai) in the Shanghai International Science and Art Exposition, 2005.
Research & publication
2008. Signs of Mid-Life: Images from the Contemporary AustralianMid-Life Male Psyche. Saarbrücken: VDM Verlag Dr Müller.
Exploring images from the psyche of five mid-life males, this book examines the contribution to transformation made through the embodiment of images from dreams, fantasies, stories and emotions. Reflecting on these images, the author proposes that perhaps a realisation of self-knowledge, definition and purpose is the key to the richness of life. Referring to divergent theories of psychology, art threrapy and philosophy of aesthetics, this multi-method case study contributes subjective, empirical, theoretical and embodied data that engages, informs and enables deeper understanding of the richness of images from the contemporary mid-life Western-oriented male.